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Business Management and Marketing

Our Business and Marketing degree prepares you to work in the rapidly evolving, and hugely diverse, world of marketing. Also available with an International Foundation Programme

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Key Facts

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Degree

BSc (Hons) Business Management and Marketing

Degree Duration

3 years :

Full-time

4 years :

Full-time - with Foundation Year entry

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Pathways Available

International Foundation Programme | International Year One

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Start Dates

September

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Overview Why Study Your Pathway Discover University

Degree Overview

The course focuses primarily on how businesses need to present themselves in increasingly competitive and disruptive customer environments. Alongside specialist marketing knowledge, you will build your understanding of managing people, operations, logistics and finance. You will learn how businesses need to operate effectively and responsibly in culturally diverse markets.

You will have the opportunity to focus on your future employability by building your academic, leadership and management skills and practising them in problem-based team activities and scenarios. You will acquire an understanding of consumer behaviour, and develop expertise in digital marketing a key growth area in a knowledge-based economy.

You will also cultivate a deeper understanding of the key areas of branding and marketing in a global context, learning to tailor the delivery of your messages to your chosen target market.

This programme is dual accredited to a CMI qualification. Upon successful completion of the programme, Roehampton on-campus students, will be eligible for a CMI L5 qualification in Management and Leadership (subject to passing the required mapped CMI modules and CMI moderation.

In addition, we are a Graduate Gateway institution with the Chartered Institute of Marketing (CIM) and our degree has been mapped against CIM qualifications to apply exemptions for modules. This provides you with an opportunity to gain a professional marketing qualification alongside your degree.

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Important

You may incur additional costs in the course of your education at the University over and above tuition fees in an academic year such as laptops, Stationary and additional resources.

UoR International Pathway Programmes

University of Roehampton’s international pathway programmes are designed to close the gap between your existing qualifications and those required to study an undergraduate degree, whilst developing your English language skills to a level where you can flourish in the UK university system.

You can choose between an International Foundation (IELTS 4.5) and an International Year One (IELTS 5.5)

Find out more about University of Roehampton’s International Foundation Programme >

Find out more about University of Roehampton’s International Year One >

Study Reasons

You will be equipped to work in a wide range of marketing roles, either in an agency or the marketing functions of an organisation. You will have the skills to work as an advertising executive, marketing manager or communications manager or in another marketing-related role.

Our careers team is available to support you from the start of your studies until after you graduate. They will help you build your CV, prepare for interviews, and meet and learn from successful graduates working at the top of their careers. You’ll also have opportunities to work with our partners across London and beyond, and to attend a Roehampton jobs fair where you can find out about graduate opportunities and meet employers.

Your Pathways

Learn more about International Foundation Programme

The International Year One is the perfect pathway if you want a undergraduate degree from a UK, EU or US University but do not meet the requirements for direct entry.

The IY1 course provides an intensive combination of first year University subject modules with English language skills.

Following successful completion of the IY1 you will continue onto your second year degree study directly with the University of your choice.

Learn more about International Year One

Country specific requirements

More Info

University of Roehampton London

Available Pathway Courses

UoR Business International Foundation Programme UoR International Year One in Business

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